[{"id":397847789816,"handle":"back-in-stock","updated_at":"2026-01-25T07:06:09-05:00","published_at":"2022-07-01T11:34:55-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Back in Stock","body_html":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eSo good, they already sold out once!\u003c\/span\u003e\u003c\/p\u003e"},{"id":407400644856,"handle":"charleston-toile-collection","updated_at":"2026-01-26T07:04:37-05:00","published_at":"2023-07-18T12:57:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Charleston Toile Collection","body_html":"\u003cp data-pm-slice='1 1 [\"list\",{},\"list_item\",{\"indent\":1,\"type\":\"numbered\"}]'\u003eCharleston is where we call home and we love sharing it's charm with you, wherever you are!\u003c\/p\u003e"},{"id":462237991160,"handle":"decade-of-joy-collection","updated_at":"2026-01-24T07:07:06-05:00","published_at":"2025-09-02T12:19:47-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Decade of Joy Collection","body_html":""},{"id":397498777848,"handle":"dress","title":"Dresses","updated_at":"2026-01-24T07:07:06-05:00","body_html":"","published_at":"2022-06-23T11:19:07-04:00","sort_order":"created-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Dress"},{"column":"tag","relation":"equals","condition":"Dresses"}],"published_scope":"global"},{"id":223509053603,"handle":"mimis-picks","updated_at":"2026-01-24T07:07:06-05:00","published_at":"2020-10-04T21:21:34-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Mimi's Picks","body_html":""},{"id":278895952035,"handle":"new-arrivals","updated_at":"2026-01-26T07:04:37-05:00","published_at":"2021-08-27T13:26:31-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"New Arrivals","body_html":""},{"id":471911006456,"handle":"sample-sale-2026","updated_at":"2026-01-26T17:19:47-05:00","published_at":"2026-01-21T15:54:02-05:00","sort_order":"price-desc","template_suffix":"","published_scope":"global","title":"Sample Sale 2026","body_html":"\u003cp\u003eSamples and overstock 60% off, prices $8-$79.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eAll sales final. \u003c\/span\u003e\u003c\/p\u003e"},{"id":211982450851,"handle":"ttt-garments","title":"The Tiny Tassel Garments","updated_at":"2026-01-25T07:06:09-05:00","body_html":"\u003cp data-pm-slice='1 1 [\"list\",{},\"list_item\",{\"indent\":1,\"type\":\"numbered\"}]'\u003eEach piece is designed and illustrated by our founder's mom, Keiko. Made to fit comfortably and available in 4XL-XS.\u003c\/p\u003e","published_at":"2020-08-10T20:58:11-04:00","sort_order":"price-desc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Clothing"},{"column":"type","relation":"equals","condition":"Clothing"}],"published_scope":"global","image":{"created_at":"2024-08-07T17:22:17-04:00","alt":"The Tiny Tassel Garments - TheTinyTassel","width":930,"height":320,"src":"\/\/thetinytassel.com\/cdn\/shop\/collections\/Collection_Headers_7ab98fdb-e526-4fa6-ba9b-f4551a1848ee.png?v=1723065737"}},{"id":471910613240,"handle":"valentines-collection","updated_at":"2026-01-26T07:04:37-05:00","published_at":"2026-01-21T15:44:12-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentine's Collection","body_html":""}]
The Nowell Dress was made for everyday function and style with a touch of Southern charm. This vibrant dress comes in our exclusive hot pink and white Charleston Toile, making it a timeless and unique wardrobe staple. The Nowell dress features a 3/4 ruffle sleeve, pockets, tiered skirt and is made from 100% cotton for a breezy feel! You'll love that this dress has a size inclusive design (XS-4XL), thoughtfully scaled for every body and even has hidden side pockets - because every dress needs pockets! The Nowell maxi dress is easy to care for, just machine wash in cold water and tumble dry on low heat!
Perfect with sandals for running errands, dressed up with heels for date nights or paired with a denim jacket for transitional weather.
Each piece is designed and illustrated by Mimi’s mom, Keiko, who brings 40 years of experience and an eye for beautiful, wearable details to every creation. We’re proud to be a Black and Asian-owned business creating size-inclusive fashion in Charleston, SC.
Our size-inclusive apparel is designed to be tailored but not tight. Most customers who are between sizes tend to size down due to vanity sizing from other retailers. Please refer to our size chart for all the details.
This dress is everything I love! The fit is flattering. The color is my color, and it looks so cute dressed up with heels or with sneakers for said back look! I adore it and got so many compliments! As always, Mimi and Keiko, you’ve outdone yourself, and that’s why The Tiny Tassel is, and will always be, my favorite local shop 🩷
L
Leslie Boozer
The dress is simply AMAZING!! I Love it!!
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Anna Parker
Love, love, love! Beautiful Charleston print on soft fabric. Love the sleeves and neckline, received so many compliments! I need each of your fabrics in this dress!
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Susie
Love it! I wore it last week and a lady asked me if I got it in France! I said no - all hand made in South Carolina! Thank you!
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Alethia Jefferson
Love this dress! I wore it on my vacation to Cancun Mexico! It was so comfortable and easy to wear!! The pockets were EVERYTHING!!!
